K-Way is said to be setting up at Citadium in Paris from 26 October to 22 November 2026, according to FashionUnited France. The temporary pop-up space, installed within the department store, would accompany the launch of a unisex capsule collection and a programme of events aimed at the younger generation.

The capsule collection would be limited to four pieces: a multi-pocket sleeveless gilet, a reworked version of the brand's emblematic windbreaker, an oversized puffy down jacket and a long-sleeved t-shirt. It would be sold only for the duration of the pop-up, while stocks last.

The programme includes a discussion hosted by journalists Jessie Nganga and Abou Sega, together with content creator Jean-Jacques N'Djoli.

Pop-up de la marque K-Way au sein du magasin Citadium, à Paris.
Pop-up de la marque K-Way au sein du magasin Citadium, à Paris. Credits: K-Way · K-Way

A growing group

The K-Way brand is part of the portfolio of the BasicNet group, whose combined revenue reached 1.29 billion euros in 2025, up 4%. K-Way now has 139 single-brand stores and corners worldwide.